Why boring wins
Recurring pain, existing budget, and low competition for attention.
Founder members
Boring Businesses, Modern Software
Ten operating systems Africa still needs
Waste, transport, compliance, inventory, recruitment, bookkeeping, and property management all still run on paper and WhatsApp. Ten businesses, each with the customer, the wedge, and the unit economics.
- Author
- Nana Asante
- Length
- 136 pages · 4h
- Format
- PDF · EPUB
- Released
1 preview chapter is open to everyone. Founder members opens the rest.
Contents
Preview
The ten markets
Customer, wedge, and first revenue for each.
Wedge before platform
Solving one workflow well enough to be missed.
Unit economics that survive
Pricing, collections, and cash cycles in low-margin sectors.
Choosing yours
Matching a market to your network, capital, and patience.
What you will take away
- Find the customer already paying for a worse version.
- Start with the workflow, not the marketplace.
- Price against the cost of the manual process.
- Know which of the ten suits your unfair advantage.